Anna Eliza | Plant-Powered Endurance Athlete | Seattle, WA

“It is the opposite side of the same thing.”

The transition to 2017 is an ideal time to make decisions and ditch resolutions and excuses.

It is the time to finally become accountable – no matter the level of your fear-based illusions.

Accountability for every thought, feeling, action, and result in your life is a daunting yet necessary pill to swallow.
If you do not accept responsibility for your circumstances you will misplace the keys to your mansion of wellness.

Wellness is about possibilities not pathology.
Wellness is about accountability.


Life and Sport Game Changer | Metabolic Efficiency™

‘Two roads diverged in a wood and I – I took the one less traveled by, and that has made all the difference.’
Robert Frost

Following represents musings from the trails with Minnesota-based prolific writer, author, and entrepreneur, Phillip Gary Smith, and one of a series of collaborative efforts in the spirit of health and sport.

Amber Ferreira | Professional Endurance Athlete
Amber Ferreira | Professional Endurance Athlete

“Endurance athletes require precision nutrition,” notes Dr. Jeff Kildahl, Wellness Editor of Snowshoe Magazine. In this article, he proudly presents metabolic efficiency concept for snowshoe and endurance athletes, an industry first.

Understand with this information, an athlete should exceed their current abilities, be healthier, perhaps even extend one’s life expectancy.


Performance Medicine™ Keys

“How you do one thing is how you do anything.”

The current medical paradigm is not designed for anyone interested in optimal health. It even fails miserably as a system to treat symptoms.

The current medical model is a cash cow for pharmaceutical companies and practitioners hell-bent on camouflaging disease from the outside in. This costly model is clearly a losing proposition for everyone else.

ATRA view


A Rocky Mountain Tribute…

“The price of anything is the amount of life you exchange for it.”
~Henry David Thoreau

co_playgroundMonday offered the classic example of The Law of Polarity.

It was an uncharacteristic dreary day in Boulder, Colorado; yet, the sun was shining – per usual.

It was dreary in the sense of a heavy heart. My dear friend’s mother died on Mother’s Day, ironically, after an extensive confrontation with cancer. Mother Nature, however, provided several inches of snow to the pensive glee of my Scandinavian heart.